Jubilee Hall, Room 543
(973) 761-9707
Faculty: DeLuca (Internship Adviser); Grantham (Director, Adviser); Hunter; McCarthy; Rotthoff
Examination of the relationship between the business environment and the legal environment. Topics include constitutional law implications, contractual relationships, employment and ethics. Offered: Fall, Spring.
Examines the regulatory interactions of government with enterprise. Survey of the institutional and legal structure in which business functions in the United States. The theoretical and empirical implications of regulation evaluated through the case method.
Extension and application of legal and ethical issues beyond the foundations level.
Highlights those aspects of public and commercial law that are relevant to American business operating in the international environment. Includes legal and ethical aspects of international trade and commercial transactions. Prerequisite: BLAW 2301. Offered: Irregularly.
In-depth examination of legal and ethical issues relating to consumer rights, responsibilities, and advertising. Prerequisite: BLAW 2301. Offered: T.B.D.
Examination of legal and ethical issues of this specialized area of tort law. Particular emphasis is on the development of products liability and its impact on the business environment. Topics include negligence, warranties and strict liability.
This course examines several of the many issues and challenges propelled by technology driven disruption. It is clear that the established order in business, and society more generally, faces unprecedented change as a result. Since the legal and regulatory environment, broadly defined, is often among the most significant influencer of outcomes, we will examine the implications of these disruptive technologies on the law as well.
Examination of legal and ethical issues relating to commercial transactions involving sales, remedies, commercial bailments, security interests, bankruptcy, and select advanced topics in business associations.
Examines the ethical and public policy issues raised in a variety of areas of law. Provides an in-depth treatment of many of the legal and ethical issues faced in the business environment.
Examination of employment law issues and ethical dilemmas facing today¿s managers. Emphasis on sexual discrimination, racial discrimination, sexual harassment, whistle blowing, hiring, firing, layoffs and disability. Discussion of the relationship between corporate social responsibility and employment. Prerequisite: BLAW 2301. Offered: T.B.D.
The constitutional aspects of sports with special attention toward procedural and substantive due process. The formation and conditions of contracts from both the management and individual’s perspectives. Topical coverage includes: Agency; Labor and Employment; Antitrust and Title IX coverage. Strong emphasis on ethical concerns in the sport industry.
Examination of legal, ethical, and social responsibility issues related to information technology, including privacy and confidentiality, e-commerce law fundamentals, consumer protection, content regulation, internet and intellectual property law and the protection of information products and services. Discussion of information technology innovation, including, but not limited to, new media and social networking platforms, and its impact on legal and ethical issues.
Introduction to the research techniques currently used in the legal community. Shows how to develop an analytical approach toward legal issues through both written and oral exercises.
Individual research in the area of legal studies independent of a formal course structure. Prerequisite: permission of supervising faculty member prior to registration. Offered: Fall, Spring, Summer.
Individual research in the area of legal studies independent of a formal course structure. Prerequisite: permission of supervising faculty member prior to registration. Offered: Fall, Spring, Summer.
Individual research in the area of legal studies independent of a formal course structure. Prerequisite: permission of supervising faculty member prior to registration. Offered: Fall, Spring, Summer.
This course will acquaint the advanced student of business and potential candidates who will sit for the CPA exam with certain advanced concepts in the study of law, mainly involving the Uniform Commercial Code and other aspects of commercial law. The course includes a thorough review of contract law; sales (Article 2); buyer’s and seller’s remedies under the Common Law and the Uniform Commercial Code; bailments (leases of commercial/personal property); a review of business organizations (liability and taxation); agency and employment issues (independent contractor); an introduction to securities law; bankruptcy; and security interests. Offered: Fall, Summer
Review of legal and ethical issues related to personal property, real property, conveyances, mortgages, landlords and tenants and decedent¿s estates. The duties of executors, administrators and trustees. Offered: T.B.D.
An examination of legal and ethical issues related to multinational enterprises, international rule-making systems, regional and international organizations. Act of state and sovereign immunity doctrines; movement of goods, persons, money and information across national borders and transnational reach of economic regulations are examined. Offered: Irregularly.
This course is about the American legal system and how it impacts on human resources and the workplace. You will become familiar with basic legal concepts and with key topics such as employment discrimination, hiring and firing policies, and related topics. You will develop skills in reading, understanding and synthesizing legal materials, and in legal reasoning, in order to discover for yourself what law means and how it expresses important values in the workplace environment. 3 credits
Examination of the legal and ethical implications of the Securities Act of 1933, Securities Exchange Act of 1934, Investment Company Act of 1940, Investor Protection Act of 1970 and Sarbanes-Oxley Act and their impacts on the management of corporations. Considers the areas of SEC practice, insider trading and investor protections. Offered: Irregularly.
Individual research in the area of legal studies independent of a formal course structure. Prerequisite: permission of supervising faculty member prior to registration. Offered: Fall, Spring, Summer.
Individual research in the area of legal studies independent of a formal course structure. Prerequisite: permission of supervising faculty member prior to registration. Offered: Fall, Spring, Summer.
Individual research in the area of legal studies independent of a formal course structure. Prerequisite: permission of supervising faculty member prior to registration. Offered: Fall, Spring, Summer.
This course will examine the advantages and disadvantages of situating corporate headquarters in an off-shore location. Integration of multiple disciplines including: international banking and financial standards, global risk management and insurance, international legal and jurisdictional considerations, and global strategic management and decision making. Particular emphasis will be placed on the topics of risk management and insurance due to the numerous insurance companies located in the region. Students will visit corporate headquarters of Bermuda-based institutions and interact on a professional level. 2 credits
An introduction to the sport industry, growth trends in the industry, and careers in the industry, including an overview of management in the professional sport franchise; intercollegiate athletics, sport marketing and promotions; athlete representation; sport law; facilities management; the health club, spa, resort industry; and sport tourism. Offered: Irregularly. Limited to students with less than 60 credits. May be taken as a general elective only.
Hungry to learn about the food and food-adjacent industries that, in 2019, accounted for $1.109 trillion of the US GDP and provided nearly 11% of the total US employment? Thirsting to hear from business professionals who own food trucks, own restaurants, market food products, source products, own grocery stores, study food waste issues, are involved in food entertainment, and more? Nourish your passion to learn about the business of food!
Fundamentals of management: planning; organizing; coordinating and controlling organizational activities. Study of the evolution of management thought, careers in management, international management, production/operations management and social responsibility.
Behavioral science approaches to understanding and effectively managing and leading organizations. Emphasis on developing students’ theoretical understanding and behavioral capability to deal with issues at the individual, work group and organizational levels. The course focuses on developing leaders who know how to make decisions, build teams, communicate effectively, design work and organizations, manage conflict, change and diversity and recognize and reward this workforce in a global environment.
Social entrepreneurship is a rapidly developing field in which business and nonprofit leaders use business methods to find solutions for many of the social and environmental challenges that face the world today. The course follows an interdisciplinary approach to introduce students to the theory of social entrepreneurship and to the many opportunities, challenges and issues facing social entrepreneurs. Students will also gain an understanding of different business models for social enterprises, including different methods to assess social impact and social business performance. Students will gain direct experience in the field by working on business plans for existing social enterprises. Students learn how to apply entrepreneurship concepts to address social issues, with an emphasis on the triple bottom line.
Human Resource Management (HRM) refers to the functions of an organization that coordinate and develop human capital as a strategic competitive advantage. These functions are HR staffing, HR development, Compensation, Safety and Health, and Employee and Labor Relations. In this course, students will learn the theories and concepts of HR and how to apply them so that these align with organizational strategies. In doing so, students will have the tools both to formulate and to implement effective HRM strategies in organizations in which they will manage and lead, regardless of their position in that organization.
While this course covers the traditional content of industrial relations, theoretical, legal and practical aspects of labor, it predominantly focuses on the topics of alternative dispute resolution and conflict management. Prerequisite: BMGT 2501.
An introduction to the management of operational activities, including project management and supply chains in manufacturing and service industries. Some other topics covered in this course are operational efficiency and productivity, physical plant location and facilities design, work and job design, Six Sigma quality, control charts, and the integration of activities across departments. This course places an emphasis on solving operations problems using quantitative techniques employing information technology.
This course is designed to impart an understanding of how to do business in or with India and the regions surrounding it. It includes a visit to India for firsthand experience of its cultural, social, industrial, business and financial centers. The course requirements include attending two classes before the visit to India and one after returning. In addition, students will be required to maintain a journal and make a presentation on their return. The travel to India takes place during spring break. The course can replace the requirements for BINT 3001 for Business majors if a paper on doing business in India is completed satisfactorily. The course is open to all Seton Hall undergraduates.
The function of supply chain management is to design and manage the processes, assets, and flows of material and information required to satisfy customers’ demands. Globalization of the economy and e-commerce have heightened the strategic importance of supply chain management and created new opportunities for using supply chain strategy and planning as a competitive tool. The purpose of this course is to explore the basic dynamics of supply chains and to study quantitative methods currently applied to supply chain management (SCM). The course will provide an introduction to the theory of supply chain management together with examples of how businesses implement these theories in practice.
You are the product. Learn methods for a successful job search, develop interview skills, negotiate compensation, assemble powerful recommendations, develop your skills, and prepare for the worst case scenario, job termination. Prerequisite: BMGT 2501. Offered: Spring.
Your workforce is the source of sustained competitive advantage. Supervisory strategies for effective management of people provide the organization with a competitive edge. Prerequisite: BMGT 2501.
Systematic analysis of organization theory as evolved by the various schools of thought and managerial behavior in complex organizations. Unification and integration of theory, research and prevailing practice. Offered: Spring. Prerequisite: BMGT 2503.
Critical evaluation of the role of business in society, its influences on and responsibility for meeting the challenges of changing social, cultural (diversity), political, legal, ethical and technological needs. Offered: Summer. Prerequisite: BMGT 2503.
Provides students with a deeper understanding of their own behavior and that of others in group and organizational situations. Participants experience selected problems through simulations and other exercises. Alternate ways of behaving in problem situations, particularly negotiation skills, are explored. Prerequisite: BMGT 2503. Suspended.
This course examines the application of general principles of management to the sport industry and to the management of sport organizations in particular. The course provides the student with an overview of the sport industry, as well as the issues encountered by managers of sport organizations and how management techniques can be applied to effectively address these issues. Students will also consider the ethical and moral dilemmas facing sport managers and the sport industry as a whole. Prerequisite: BMGT 2501. Offered: Fall, Spring.
This course examines the real-time history and operations of sport facilities in the U.S. and throughout the world, largely through the use of the World Wide Web. Course content includes the study of: planning and design, services management, marketing and public relations, concessions, event and operations management, maintenance, funding, administration and franchise interaction. Prerequisite: BMGT 2501. Offered: Summer.
Explores an organization’s need for leadership and how members can take on leadership responsibilities. Defines leadership and how it works in practice. Explores the full range of leadership models and practical leadership issues.
Focus on business opportunities, culture and challenges. Taught on-site in the Dominican Republic. Experimental. 3 credits
Travel to different destinations in this region to study the way people live and conduct business. Requirements include pre-trip meetings, lectures during the trip and a final paper or project. 3 credits
Travel to different destinations in this region to study the way people live and conduct business. Requirements include pre-trip meetings, lectures during the trip and a final paper or project. 3 credits
Focuses on the way local business and business negotiations are conducted. The way different cultures interface as they do business. 3 credits
This course will help you understand the role of project management and how to set and manage client expectations. Topics include creating a project plan, assessing project risk, managing multiple projects, and scheduling, controlling and managing contracts for repeatable success throughout the organization. Experimental. Prerequisite: BMGT 2501.
Managers spend much of their time negotiating yet generally devote little time to thinking about how to negotiate. This course explores both the theoretical and practical aspects of negotiations. Students will study the negotiating process, reviewing the negotiation literature and engaging in negotiations in a variety of settings. Prerequisite: BMGT 2501. Offered: Fall.
This course will examine the advantages and disadvantages of situating corporate headquarters in an off-shore location. Integration of multiple disciplines including: international banking and financial standards, global risk management and insurance, international legal and jurisdictional considerations, and global strategic management and decision making. Particular emphasis will be placed on the topics of risk management and insurance due to the numerous insurance companies located in the region. Students will visit corporate headquarters of Bermuda-based institutions and interact on a professional level. 2 credits
In this course, students learn about the role creativity plays in the entrepreneurial innovative process. They explore what increases and/or decreases creativity levels and how personal, group, organizational, national and global factors impact the resultant innovation. Students also learn how to generate ideas that can lead to truly innovative products, services, processes, and/or business models and how these techniques can be applied in many contexts, such as start-up businesses, new social ventures, and existing organizations. Preqrequisite: BMGT 2501.
Essential considerations for beginning a business. Focus on business planning, including: assessing the environment, developing goals, planning operations, seeking financing and gaining a competitive edge. Prerequisite: BMGT 2501.
See Co-op/Internship Adviser: Internship courses are counted as gneral electives. Prerequisite: Departmental approval prior to regustration. Offered: Fall, Spring, Summer.
See Co-op/Internship Adviser: Internship courses are counted as general electives. Prerequisite: Departmental approval prior to registration. Offered: Fall, Spring, Summer.
See Co-op Adviser. Cooperative Education courses are counted as general electives. Prerequisite: Departmental approval prior to registration. Offered: Fall, Spring, Summer.
See Co-op Adviser. Cooperative Education courses are counted as general electives. Prerequisite: Departmental approval prior to registration. Offered: Fall, Spring, Summer.
See Co-op Adviser. Cooperative Education courses are counted as general electives. Prerequisite: Departmental approval prior to registration. Offered: Fall, Spring, Summer.
Independent research in the area of management. Project is developed in consultation with faculty and must be approved by chair prior to registration. Offered: Fall, Spring, Summer.
Independent research in the area of management. Project is developed in consultation with faculty and must be approved by chair prior to registration. Offered: Fall, Spring, Summer.
Independent research in the area of management. Project is developed in consultation with faculty and must be approved by chair prior to registration. Offered: Fall, Spring, Summer.
Personal selling and managing the corporate sales force in the context of overall marketing strategy. Finding and reaching prospective buyers, developing effective sales presentations, handling objections and closing sales. Sales management, including recruiting, selecting, training, motivating and compensating sales personnel, sales forecasting, territory development and an optimal use of the sales budget. 3 credits
The planning, execution and control of advertising programs. The interrelationships among manufacturers, advertising agencies and the media in the preparation and execution of advertising campaigns. The regulatory, cultural and ethical advertising environment, setting advertising objectives, creative themes in designing print and broadcast campaigns, media selection, advertising research, and the budgeting and evaluation of advertising expenditures. Offered: Fall. 3 credits
A study of small businesses and owner management with a practical orientation toward understanding the process of creating and managing one's own business. This includes but is not limited to strategic and operational planning, organizational controls, marketing management and techniques, financial analysis and accounting, risk management, and securing growth capital for small businesses. Prerequsite: BMGT 2501.
Students wil learn about the creation of new ventures in a very hands-on manner. Students will be exposed to concepts, skills, information, and tools that are relevant for the creation of a new venture, the management of an early-stage venture, and the harvest of a venture. Students will have opportunities to apply knowledge through class discussions, projects, individual reflections, and the creation of an actual business plan. The creation of the business plan will provide students with an opportunity to appreciate the challenging and ambiguous environment that entrepreneurs face. Experimental. Prerequisite: BMGT 2501.
Circumstances under which American firms operate abroad: social customs, political environment, and linguistic and cultural problems. Economic, financial, legal and management issues peculiar to foreign operations. Problems in foreign exchange, international finance and marketing, and human resources management. Management of foreign investment, joint ventures and foreign subsidiaries. Technology transfer, foreign trade operations and the protection of intellectual property abroad. International economic policy and international corporate financial management. Prerequisite: BMGT 2501.
Individual research in the area of management independent of a formal course structure. Prerequisite: permission of supervising faculty member and department chair prior to registration. 3 credits
Overview of theories and behavioral science approaches to more effective management of complex organizations both domestically and globally. Diversity and corporate social responsibility are discussed. Lecture, case study and small group exercises are offered to master conceptual material necessary for management excellence. Suspended. 3 credits
Focuses on aspects of the legal, political, economic, financial and cultural environment that are critical to successfully identifying and effectively managing international/global business opportunities. Primary emphasis is on exploring the problems and challenges that are posed to management and on the possible ways of addressing them. Classes are a mix of case analysis, discussion, lecture and review of current developments through supplemental readings and guest speakers. Offered: Irregularly.
Examination of the interrelationships between the business sector and other societal institutions with the view of clarifying to whom and for what the corporation is responsible. Offered: Irregularly
Doing Business in India is open to graduate students from all units of SHU. Recognizing India’s rise on the global stage, we designed this course to increase knowledge and understanding of India and other countries in that region of the world. In addition to three weekly sessions in the USA, the course includes lectures, readings, exchanges and travel to the Indian subcontinent for a 9-day period during SHU Spring Break. The course curriculum includes history, culture, economy, politics, sociological and belief systems, and spiritual traditions of the highly diverse people of India. Offered: Spring.
Explores how contemporary attitudes toward gender, race and ethnicity influence work and business. Examines the full range of issues, including the social-legal-political context of diversity, behaviors and perceptions associated with diversity, and personal and management strategies for addressing diversity. Uses lecture discussion format and makes extensive use of experimental exercises and videos. Offered: Irregularly.
An introduction to contemporary China for those who want to do business there, expect to be assigned there, or support a Chinese operation from the United States. Includes lectures, discussions, experiential exercises, films and cultural experiences. Faculty and guest lecturers have had extensive hands-on experience in China. Offered: Summer.
An introduction to and understanding of the basic components involved in establishing and operating an import/export business. Topics include planning, pricing, product development, advertising, distribution, logistics, market research, sales, banking (letters of credit), licensing, contracts, insurance, documentation and customs issues. With a hands-on approach, the course will provide students with the tools needed to succeed in the import/export field. 3 credits
This course will examine the field of special event management from small business events to the Olympics. Topics will include: structuring and scheduling principles, innovative thought processes and management styles, planning, organizing, administering, and conducting an event. Also to be considered: event marketing principles and legal, ethical and risk management principles as applied to event planning. 3 credits
This course examines the management of sport in the global village. Examination of sport as a cultural phenomenon and a management challenge in differing political, social and economic systems will be undertaken. Offered: Irregularly.
Consulting continues to expand as more businesses turn to both external and internal consultants. The course addresses necessary skills and resources, assessment, planning, implementation and evaluation. Students are required to develop and present a business plan. Experimental.
This course focuses on the many variables involved in starting and growing a business and the development of the skills and talents essential to be a successful entrepreneur. Students will be taught how to recognize a business opportunity, determine a new venture’s financing and other needs, and obtain the required resources. The course will cover how to apply innovative entrepreneurial skills in a corporate setting. Students will have the opportunity to listen to entrepreneur guest lecturers and do case studies. The course aims to give students a taste of the unique environment of an entrepreneur. Offered: Fall and Spring.
This course covers strategic role of corporate knowledge and technology for contemporary organizations requiring specialized management of human, organizational and social capitals. It addresses the issues related to the acquisition and management of knowledge and technology and their conversion to innovation for success in developing products, services, and processes for the contemporary marketplace.
Strategic management aligns the organization with its environment. Beginning with a mission formulation that recognizes that the organization exists within an environment that provides resources and makes demands for outputs (products and decisions), the strategist determines the most effective and efficient process to transform inputs into outputs that meet external demands and enables the organization to thrive.
Six Sigma is a process improvement method that uses data and statistical analysis to identify and fix problem/opportunity areas. It has been used to reduce costs, increase revenues, improve process speed and raise quality levels, which, in turn, leads to deepening customer relationships. This course focuses on both soft and technical skill development. Prerequisite: BMBA 9114
Focuses on the way local business and business negotiations are conducted. The way different cultures interface as they do business.
Travel to different destinations in this region to study the way people live and conduct business. Requirements include pre-trip meetings, lectures during the trip and a final paper or project. 3 credits
This course will examine the advantages and disadvantages of situating corporate headquarters in an off-shore location. Integration of multiple disciplines including: international banking and financial standards, global risk management and insurance, international legal and jurisdictional considerations, and global strategic management and decision making. Particular emphasis will be placed on the topics of risk management and insurance due to the numerous insurance companies located in the region. Students will visit corporate headquarters of Bermuda-based institutions and interact on a professional level. 2 credits
Travel to different destinations in this region to study the way people live and conduct business. Requirements include pre-trip meetings, lectures during the trip and a final paper or project. 3 credits
Individual research in the area of management independent of a formal course structure. Prerequisite: permission of supervising faculty member and department chair prior to registration. 1 credit
Individual research in the area of management independent of a formal course structure. Prerequisite: permission of supervising faculty member and department chair prior to registration. 2 credits
See Co-op Adviser. Cooperative Education courses are counted as general electives. Offered: Fall, Spring, Summer. 3 credits
See Co-op Adviser. Cooperative Education courses are counted as general electives. Offered: Fall, Spring, Summer. 3 credits
Individual research in the area of management independent of a formal course structure. Prerequisite: permission of supervising faculty member and department chair prior to registration. 3 credits
Directed and supervised research. Offered: Fall, Spring, Summer
Directed and supervised research. Offered: Fall, Spring, Summer
Directed and supervised research. Offered: Fall, Spring, Summer
This course examines the new product development process from conception of ideas to commercial introduction. It considers the role of new products in the survival and growth strategies of organizations and examines the major problems firms encounter in directing and managing their new product development and marketing activities. Specific attention is given to some of the primary research and analysis methodologies for new product development. 3 credits
Travel to different destinations in this region to study the way people live and conduct business. Requirements include pre-trip meetings, lectures during the trip and a final paper or project. 3 credits
Analytical approach to the labor force. Emphasis on labor productivity, its sources, effects and trends; labor markets; comparative wages; criteria and labor deployment evaluated by means of contemporary models and trends. Impact of labor on the national and international economies.
(Primarily for China Cohort Program) This course is designed to prepare students to operate and manage effectively in today’s international business environment. It prepares students for management positions in which they will be expected to: (1) perform strategic tasks in settings where more than one perspective influences attitudes and behavior, (2) make informed executive decisions taking into account the various technological, regulatory as well as ethical issues arising in connection with the conduct of business in a multi-cultural, interdependent world, and (3) assume a leadership role challenging and motivating a diverse group of organizational stakeholders to meet and exceed organizational goals within this complex context. Offered: Fall.
The objective of the Leadership Seminar is to develop the leadership skills and styles of the seminar participants. The seminar is based on certain assumptions: (1) personal integrity is fundamental to effective leadership; (2) leadership in the post-industrial revolution/the knowledge economy requires effective leadership of knowledge workers (3) effective leadership in a global environment requires managing individuals, teams and organizations for high/peak performance and (4) effective leadership requires self-knowledge and personal insight on the part of the leader. Offered: Summer.
This 7-week intensive seminar provides an in-depth exploration of not only the theory, but also the practice of, negotiating and influencing. Among the topics covered in this course are negotiating business deals, prices with clients and vendors, cross-cultural negotiating, multiparty negotiations, complex negotiations, salary negotiations, negotiating the allocation of resources, and negotiating career issues such as promotions and work life balance issues. Win/win negotiating, building consensus, gaining support for your ideas, navigating organizational politics and how behavioral economic theory applies to negotiating, will also be explored in the course. Students will experience negotiating firsthand through a variety of experiential learning modules where the students actually negotiate in a variety of settings and group contexts. Offered: Spring:
This is an issue-oriented seminar course that is designed to analyze the changes in the emerging business environment. The course will discuss how to change business philosophy and concepts, how to formulate competitive strategy and new models of business operations, and how to rethink ways of doing business and form new relationships with customers, suppliers, distributors, employees and business partners to gain new competitive advantages. 3 credits
The Internet has had a phenomenal impact on the competitive advantage of industries and individual firms, and just about everyone has to work in businesses with Internet content. This issue-oriented seminar course is designed to offer students the concepts and tools to analyze and formulate new business models and to develop competitive strategies in the Internet economy. No prerequisites required. Offered: Summer.
The special circumstances under which an American firm operates abroad, including social customs, political environment, language and cultural problems, international relations. Economic and management problems peculiar to foreign operations. Offered: Irregularly.
This course covers the emergence and management of a new powerful breed of organizations - knowledge organizations - that thrive on knowledge and human creativity. It provides an in-depth understanding of these organizations and adapts and updates available management principles and techniques to suit them. It exposes students to new and organization-specific practices that are suitable to managing employees who possess special cutting-edge knowledge and the ability to transform it into contemporary marketable goods, processes, and services. It also covers psychological and sociological aspects of managing these employees, in particular those belonging to the new generations. With the help of assessment instruments, students learn how to identify and design knowledge organizations for their efficient operation, as they cannot be managed in the traditional ways.
An introduction to the sport industry, growth trends in the industry, and careers in the industry, including an overview of management in the professional sport franchise; intercollegiate athletics, sport marketing and promotions; athlete representation; sport law; facilities management; the health club, spa, resort industry; and sport tourism. Offered: Irregularly. Limited to students with less than 60 credits. May be taken as a general elective only.
The constitutional aspects of athletics with special attention toward procedural and substantive due process. The formation and conditions of contracts from both the management and individual's perspectives. The rights of athletes, coaches and management according to the ability of each to participate in the prospective sports¿ leagues and organizations. Strong emphasis on ethical concerns in the sport industry. Prerequisite: BLAW 2301. Offered: Fall, Spring.
This course examines the application of general principles of management to the sport industry and to the management of sport organizations in particular. The course provides the student with an overview of the sport industry, as well as the issues encountered by managers of sport organizations and how management techniques can be applied to effectively address these issues. Students will also consider the ethical and moral dilemmas facing sport managers and the sport industry as a whole. Prerequisite: BMGT 2501. Offered Fall, Spring.
This course examines the real-time history and operations of sport facilities in the U.S. and throughout the world, largely through the use of the World Wide Web. Course content includes the study of: planning and design, services management, marketing and public relations, concessions, event and operations management, maintenance, funding, administration and franchise interaction. Prerequisite: BMGT 2501. Offered: Irregularly.
An examination of the basic business unit of American professional sports, the individual franchise. Topics of discussion include: the nature of ownership; franchise exclusivity; rights vested in the franchise; the creation of local broadcast rights and the building of regional sports networks; the reasons for building and upgrading venues and facilities; revenue maximization; hiring of skilled professional staff; strategic pricing; customer knowledge and relationship strategies. Via a case study method, students will review the success and failure of a variety of sports franchises.
See Co-op Adviser. Prerequisite: Departmental approval prior to registration.
See Co-op Adviser. Prerequisite: Departmental approval prior to registration.
See Co-op Adviser. Prerequisite: Departmental approval prior to registration.
Prerequisite: Departmental approval prior to registration.
Prerequisite: Departmental approval prior to registration.
Prerequisite: Departmental approval prior to registration.
The applications of marketing science to all realms of the sport industry, including: professional sport; intercollegiate, interscholastic and intramural sport; amateur sport; and commercial and public sport and recreational facilities, clubs, resorts and service organizations. The special nature and needs of sport organizations in the area of marketing. A view of the international sport business and ethical issues in sport marketing. Prerequisite: BMKT 2601. Offered: Fall, Spring.
Analysis of the financial structure of sports organizations and activities. Specific review of professional sports leagues and teams, sports tours, minor leagues and college sports programs, as well as the financial management of private and public sports facilities. Issues relating to the various sources and uses of revenues and current controversies will be analyzed.
Examination of legal issues arising out of the areas of amateur and professional sport. Discussion of amateur sport includes the roles, rules and activities of the NCAA and questions involving amateurism, eligibility, sex discrimination and antitrust. Discussion of professional sport includes professional sport leagues, antitrust, labor relations, contractual questions and representation. Issues important in both areas will be discussed, including violence in sport, drug testing, tort issues, and sponsorships and endorsements.
The application of management concepts and theories to sport organizations and the sport industry. Includes issues of organizational design, public policy, human resources, labor relations and collective bargaining, ethical issues in sport and the globalization of the sport industry.
This course links both the science and the art of negotiation, but it is more “art” than “art appreciation.” It will give students the opportunity to identify their strengths and weaknesses as negotiators and to work on their relative weaknesses. More fundamentally, the course will provide both a conceptual framework to diagnose problems and promote agreement in a range of settings.
This course examines the management of sport in the global village. Examination of sport as a cultural phenomenon and a management challenge in differing political, social and economic systems will be undertaken. Prerequisite: BMBA 9111-9114. Offered: Irregularly.
This course examines the real-time history and operations of sport facilities in the U.S. and throughout the world, largely through the use of the World Wide Web. Course content includes the study of: planning and design, services management, marketing and public relations, concessions, event and operations management, maintenance, funding, administration and franchise interaction. Offered: Summer. 3 credits
Departmental approval required for registration. Offered: Fall, Spring, Summer.
Departmental approval required for registration. Offered: Fall, Spring, Summer.
Departmental approval required for registration. Offered: Fall, Spring, Summer.
Departmental approval required for registration. Offered: Fall, Spring, Summer.
Departmental approval required for registration. Offered: Fall, Spring, Summer.
A strategic marketing examination of the sports industry. Sport events as marketing vehicles for corporations and brands, including licensing, merchandising, sponsorships and seasonal ticketing. The application of relationship marketing and database marketing to the sport industry.
Home to nearly 10,000 undergraduate and graduate students, Seton Hall has reached new heights in academic excellence, faculty research and student success. Ready to take the next steps on your academic or career path?
Print this page.
The PDF will include all information unique to this page.
A PDF of the entire 2022-2023 catalog.
A PDF of the entire 2022-2023 catalog.